From December 5th to 7th, 2024, the 17th Global Retail Private Label Products Asia Exhibition (PLF) concluded successfully at the Shanghai New International Expo Center. Store Display Group (Shenzhen Selling Point Technology Co., Ltd.) was invited to exhibit, showcasing its star products that captured the attention of global brand owners. The exhibition attracted 899 exhibitors and visitors from 51 countries and regions, facilitating valuable connections and partnerships between global businesses and Chinese manufacturers.
At the event, Store Display Group was invited as a guest speaker due to its exceptional product quality and strong production capabilities. The company addressed key issues surrounding consumer trends, brand empowerment, cost-efficiency, and smart interactive displays, offering insights into how brands can stand out in an increasingly competitive marketplace.
Store Display Group’s Key Contributions at PLF:
- Adapting to New Consumer Trends
Store Display Group presented innovative POP displays that align with evolving market needs, offering fresh opportunities for both domestic and international brands. By focusing on market-driven designs, Store Display Group helps brands thrive in competitive markets and expand into new territories. - Refined Retail Display Strategies for Sales Growth
Store Display Group emphasized the importance of fine-tuned retail marketing through optimized display solutions that drive product sales. Through discussions with upstream and downstream partners, the company identified sector-specific display needs, helping businesses achieve sales growth while reducing operational costs through efficient terminal display solutions. - Empowering Private Label Brands with Cost-Effective Solutions
For over 20 years, Store Display Group has been an expert in private label brand empowerment, offering personalized display rack solutions. At PLF, the company highlighted its ability to provide bespoke solutions tailored to each brand’s specific needs, enabling them to differentiate themselves in the market and achieve sustainable growth. - Smart Interactive Displays for the Digital Era
In response to the growing demand for digital transformation in physical stores, Store Display Group introduced smart interactive display props. These displays bridge the gap between online and offline shopping experiences, enabling consumers to access detailed product information (prices, ingredients, usage methods) and personalized advertisements directly in-store. This innovative solution not only enhances customer experience but also boosts sales and operational efficiency.
Exhibition Highlights
- Store Display Group’s Impact at PLF:
By showcasing its cutting-edge display technologies and sustainable marketing solutions, Store Display Group reinforced its position as a leader in the retail display industry. - Smart Display Solutions:
These solutions help retail stores enhance consumer experiences with the convenience of online shopping while maintaining the unique advantages of in-store service, offering an essential tool for physical stores undergoing digital transformation.
